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Keiki Heroes Giveaway Contest Raises Community Awareness to Practice Healthy Habits

Keiki Heroes is a community initiative whose goal is to promote healthy habits, providing parents and educators with resources and information that they can readily use to help young children navigate the pandemic. To raise awareness of the new program, Keiki Heroes hosted three giveaways contests: Keiki Heroes Coloring Contest, Keiki Heroes Photo Contest and Hawaiʻi Halloween Heroes Contest.

The Keiki Heroes Coloring Contest #KeikiHeroesColoringContest was the first giveaway contest hosted Sept. 14-20, 2020. Among other collateral for community use, Keiki Heroes produced activity sheets promoting healthy habits like wearing a mask properly. Entrants submitted their Keiki Heroes coloring worksheets for a random prize drawing. Winners received $20 gift certificates donated by KTA Super Stores, along with other fun prizes. The contest had 16 entrants and provided the first engagement opportunity with Keiki Heroes followers on social media!

The Keiki Heroes Photo Contest #KeikiHeroesPhotoContest ran September 21-27, 2020 and encouraged children to exhibit their “super power.” Parents submitted pictures of their adorable children wearing a mask and practicing social distancing! The contest successfully had 7 entrants and many social shares. The winners were awarded fun prizes and a $20 gift certificate provided by KTA Super Stores.


Most recently, Keiki Heroes partnered with Our Kuleana to sponsor the Hawaiʻi Halloween Heroes Contest (October 26-31, 2020). The Halloween contest was an effort to promote COVID-safe mask wearing while still celebrating Halloween. Keiki Heroes want to have fun and dress up, too! They just do so responsibly. Hawaiʻi Halloween Heroes contest asked keiki to post a picture of their ohana with COVID masks and take a pledge:

Our ‘ohana are #HIHalloweenHeroes!
We pledge to make our COVID masks part of our costumes this year.
@ourkuleana and @keikiheroes

The contest successfully engaged 39 entrants, giving away $2,600 of prizes! Prizes were provided by our community partners: Our Kuleana, Community First, KTA Super Stores, Suisan, Big Island Candies, Canada France Hawaiʻi Telescope, Maunakea VIS, CU Hawaiʻi FCU, HPM, Ginoza Realty and Hawaiʻi Community FCU.

For more information or to download Keiki Heroes’ resources, visit our website at Mahalo to all of our supporters! We’re grateful for all our community partners who make these opportunities possible!

Watch our Giveaway Page for more opportunities.

Join Us

When you sign up for the Keiki Heroes newsletter, you’ll receive updates from us with new resources and program highlights. We all have an important role in empowering keiki to achieve their best health.

Our Mission

Keiki Heroes promotes health education materials that are culturally relevant and age-appropriate to support the physical, mental, emotional, and social health of children in Hawai‘i. We believe that keiki can be heroes by helping themselves and others to adopt healthy habits to support community health.

Your tax-deductible donation funds Keiki Heroes’ content development and distribution. Email to find out easy ways to donate monetary, time, and talent!

As of 2022, Keiki Heroes became a project under Hawai‘i Public Health Institute.